Tuesday, March 24th, 2015 1:00 PM ET
Carla Johnson joins Byron for this month’s webinar. Big Brands, as it turns out, are achieving content marketing performance goals much faster with delightful, sustainable brand stories that draw readers in and make them want to engage and buy. Our role as marketers is changing from the basics of describing what products and services do into understanding how to develop, manage and lead the creation of valuable experiences for audiences.
In this webinar you will learn about:
- Leaping from product talk into content-driven experiences
- A framework for creating consistent and scalable brand experiences
- Immediate steps to get started and win long term
Can’t attend? No problem. Register Now and we’ll send you a link to the recording of the webinar AND a link to download a copy of Byron’s new book: Professional Writing Skill and Price Guide.
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